Do you have an apartment in Genoa and want to generate income from short-term rentals?, without dealing with listings, guests, prices, cleaning and bureaucracy every day?

CleanBnB manages your property completely: publication on the main portals, dynamic pricing, booking management, guest assistance, cleaning, linens, compliance and monthly reporting.

Genoa is a destination with mixed and recurring demand: cultural tourism, Porto Antico and Aquarium, cruises, universities, hospitals, business travel, events and short-term stays.

For an owner, this means that the result depends not only on the beauty of the property, but also on up-to-date rates, multi-channel visibility, reviews, operational management, and compliance with local regulations.

 

Request one Free Evaluation of your property in Genoa

 

Why Genoa is attractive for short-term rentals

The Municipality of Genoa has announced a growth forecast for 2025: a provisional 7% increase and an expected attendance of over 3,5 million, with additional facilities still to be consolidated at the time of the announcement.

In the presentation of the Tourism plan 2026, Genoa is estimated to have around 3,5 million visitors 2025, with approximately 50% from abroad and foreign presence growing by 15%.

The regional data confirms the positive context: Liguria closed 2025 with 20.804.965 presences, +3,75% over 2024, and with growth in the shoulder months such as May and October.

For 2026, the initial signs remain favorable: in the Christmas period from December 22, 2025 to January 4, 2026, Genoa recorded 222.300 tourists, +27,6% on the previous period, with foreigners accounting for 53,3%.

 

Attendance figures for the city of Genoa 2025 (Municipality, preliminary figures)

Value / period: Over 3,5 million visitors expected; +7% provisional.
Why the owner cares: It indicates a growing demand in the city and not only linked to traditional tourist peaks.

 

International Application 2025

Value / period: Approximately 50% of visitors come from abroad; foreign visitors increase by 15%.
Why the owner cares: Reward multilingual listings, cross-site distribution, and professional review management.

 

Liguria 2025

Value / period: 20.804.965 attendees; +3,75% compared to 2024.
Why the owner cares: This confirms a positive regional context that also supports Genoa and demand towards the Ligurian coast.

 

Seasonal adjustment in Liguria in 2025

Value / period: May +4,91%; October +10% in attendance.
Why the owner cares: This makes it important to have a pricing strategy that is not limited to summer and weekends, but built on the shoulder months.

 

Signal 2026: Christmas season in Genoa

Value / period: 222.300 tourists from December 22, 2025, to January 4, 2026; +27,6%; foreigners 53,3%.
Why the owner cares: A useful prospective signal for 2026: international demand and city breaks growing even outside the high season.

 

2026 drivers already confirmed

Value / period: Boat Show 1-6 October 2026; Rolli Days 2026; outdoor and conference promotion.
Why the owner cares: Events and tourist positioning help with dynamic pricing, minimum stays, and calendar planning.

 

How much can an apartment in Genoa earn?

The rentability of an apartment in Genoa depends on the area, size, floor, elevator, quality of furnishings, distance from stations and attractions, seasonality, and reviews.

For this CleanBnB does not use generic estimates: analyzes the individual property, compares demand and competition in the micro-area and builds a dynamic pricing strategy.

In general, The properties most suitable for short-term rentals in Genoa are those close to the demand hubs.: Historic Center, Porto Antico, Aquarium, Brignole, Principe, Foce, Albaro, Boccadasse, San Martino, Nervi and areas convenient to universities, hospitals and transport links.

 

Central studio/two-room apartment

Most likely target: Couples, business travelers, cultural weekends.
What to highlight in your ad: Location, self check-in, Wi-Fi, professional photos, proximity to Porto Antico and stations.

 

Two-room/three-room apartment near Brignole or Principe

Most likely target: Families, cruises, events, short business trips.
What to highlight in your ad: Connections, capacity, equipped kitchen, flexible check-in.

 

Apartment in the Foce / Albaro / Boccadasse area

Most likely target: Leisure tourism, families, medium-short stays.
What to highlight in your ad: Sea, residential area, comfort, quality furnishings.

 

Property near San Martino / University

Most likely target: Relatives of patients, professionals, students, teachers.
What to highlight in your ad: Functionality, comfort, stays not just weekends.

 

House in Nervi / Levante city

Most likely target: Premium tourism, families, seasonal stays.
What to highlight in your ad: Views, tranquility, parks, connections to the center and the coast.

 

Market benchmarks available for Genoa

Public market data is useful for giving an order of magnitude, but they do not replace the precise evaluation of the property.

Private sources use different perimeters and methodologies (Airbnb-only vs. multi-channel, average vs. median, available listings vs. active listings): for this reason, it is better to show a range on the page and not a single number.

The table below uses only recent public benchmarks 2025/2026 and must be accompanied by a clear note: they are not a promise of performance.

Airbtics values ​​have not been included because, while they are higher on some public pages, they can vary by language, snapshot, and update period. If you decide to cite them, please double-check them on the day of publication.

 

AirDNA – Genoa, Liguria

Period / update: June 2025 – June 2026; updated July 5, 2026.
Key metrics: $14,2k average annual revenue; 55% occupancy; $129 ADR; 4.726 active listings.
Recommended use: A conservative, multi-channel benchmark; useful as a minimum market base.

 

AirROI – Genoa, Liguria

Period / update: last 12 months; page 2026.
Key metrics: $13.572 average annual revenue; 37,9% occupancy; $145 ADR; 2.872 active listings.
Recommended use: More conservative scenario; useful for demonstrating variability between methodologies.

 

GuestFavorites – Genoa, Liguria

Period / update: June 2026.
Key metrics: €22.623 average annual revenue; 57% occupancy; €109 ADR; 2.847 active listings.
Recommended use: Intermediate benchmark; reinforces the concept of range, not promise.

Monetary metrics are reported in each source's original currency (euros or dollars) to maintain consistency and comparability with published data.

Public benchmarks in Genoa don't match: depending on the source, scope, and methodology, the average annual revenue per listing falls within a wide range. For this reason, CleanBnB doesn't use a generic estimate for all properties: it evaluates the location, size, features, furnishings, availability, and the owner's objectives before proposing a management strategy.

 

The most attractive areas of Genoa for short-term rentals

Historic Center, Old Port and Aquarium

It's the most popular area for cultural tourism, weekend getaways, cruises, and city breaks. A well-presented apartment near the Porto Antico, the Aquarium, Via Garibaldi, or the alleyways can attract Italian and international guests, especially if the listing clearly communicates accessibility, comfort, and safety.

 

Brignole, Principe and connections

The areas near the stations are ideal for those arriving without a car, for business trips, events, cruises, business trips, and short stays. Calendar management, quick response times, and efficient check-in are key here.

 

Foce, Albaro and Boccadasse

These areas are suitable for both leisure and residential clients, with demand linked to the sea, city services, and the quality of the neighborhood. For well-furnished properties, marketing should focus on comfort, livability, and connections to the city center and the waterfront.

 

San Martino, universities and hospitals

Not all demand in Genoa is tourism-related. Areas near hospitals, universities, and workplaces can generate stays related to treatments, visits, competitions, training, and business trips. In these cases, Wi-Fi, quietness, a kitchen, a washing machine, and flexible stays are crucial.

 

Nervi and the city of Levante

Nervi and the eastern part of the city are attractive for a more laid-back, family-friendly, and seasonal type of tourism. Here, prices aren't as demanding as in the historic center: a strategy that takes into account weather, weekends, holidays, events, and the seasonality of the beach is essential.

 

Events and seasonality to exploit in the pricing strategy

Genoa has predictable peaks in demand that professional management must address with a calendar, minimum stay, dynamic pricing, and advance listing. This feature helps both the owner understand the value of management and the page capture searches related to local events.

International Boat Show

Indicative period: October 1-6, 2026.
Why the owner cares: It's one of the main annual peaks in premium business and leisure demand; it requires pricing and availability to be managed well in advance.

Rolli Days

Indicative period: 2026 editions: March 27-29 and October 16-18.
Why the owner cares: Cultural demand is increasing in the historic center, Via Garibaldi, and areas near the Palazzi dei Rolli.

Euroflora

Indicative period: Last edition April 24 – May 4, 2025; event to monitor for future editions.
Why the owner cares: International event impacting the Levante and Foce waterfronts and related areas. It should not be considered a regular annual event.

Cruises, Porto Antico, Aquarium, cultural weekends

Indicative period: recurring demand all year round, with peaks during long weekends and high seasons.
Why the owner cares: It encourages short stays and international demand; it emphasizes efficient check-ins, reviews, and multi-channel options.

Hospitals, universities, travel and competitions

Indicative period: not just tourist demand.
Why the owner cares: Useful for areas like San Martino, Brignole, Principe, and university areas; it helps to adjust seasonally.

 

Traditional rental, do-it-yourself, or professional management?

Traditional rental

Advantages: Predictable rent, less daily operations.
Limitations for the owner: Less flexibility, risk of default, long contract duration, potential return not always maximum.

Do-it-yourself short-term rental

Advantages: Direct control and ability to test the market.
Limitations for the owner: It requires time, guest management, rates, reviews, cleaning, breakdowns, paperwork, and availability. Mistakes in pricing and scheduling can significantly reduce your results.

CleanBnB Management

Advantages: Complete management, dynamic pricing, multi-channel, guest assistance, cleaning, compliance and reporting.
Limitations for the owner: The owner must entrust operational management to a professional partner and share objectives, standards, and property availability.

The main difference is that CleanBnB does more than just “put the apartment online”: works to maximize revenue, improve the quality of the guest experience, and reduce operational errors that can compromise reviews and performance over time.

 

What CleanBnB does for your apartment in Genoa

Initial assessment of the property's potential and recommended improvements before listing.

Photo shoot professional and ad creation with optimized descriptions.

Multi-channel publishing on the main portals, not just Airbnb, with synchronized calendar.

Dynamic rate management to adapt price and availability to demand, seasonality and events.

Request Management, confirmations, payments and communications with guests.

Welcome, check-in, assistance during your stay and check-out according to the operating model available in the city.

Professional cleaning, linen and welcome kit at every guest change.

Continuous monitoring of the property's condition and management of maintenance interventions

Compliance support: communications, Web Guestbook, tourist tax, CIN and procedures premises within the scope of the CleanBnB service.

 

How much does CleanBnB cost in Genoa?

With CleanBnB has no fixed management costs no initial setup costs.

The service works successfully: CleanBnB only earns when your property generates revenue.

This aligns the interests of the owner and the manager: the better the apartment performs, the more advantageous it is for both.

Before starting, CleanBnB evaluates your property and helps you understand if short-term rentals are a suitable choice for the location, the apartment's features, and your goals. The appraisal is free and without obligation.

 

Find out how much your property in Genoa can earn.

 

Short-Term Rental Regulations in Genoa: What Landlords Need to Know

Anyone who rents an apartment for short periods in Genoa must respect national, regional and municipal obligations.

The regulatory part is one of the reasons why many owners choose a professional managerErrors, omissions, or delays may prevent your ad from being published or result in penalties.

 

AAUT, Ross1000 and regional code

In Liguria Furnished apartments for tourist use (AAUT) are not subject to classification, but must be communicated by the lessor to the RegionThe administrative procedures of the AAUTs are managed through the Ross1000 platform. From 1 April 2025, it will be mandatory for all AAUTs to record tourist flows through Ross1000.

 

CIN and BDSR

The National Identification Code (CIN) is mandatory for the publication and promotion of properties intended for short-term rentals. To obtain it, you must comply with the local and regional requirements required by applicable legislation.

 

Web Hosting and Guest Data

Guest data must be communicated to Public Security through Accomodated Web portal in accordance with current regulations. This activity requires operational precision, as it affects every stay.

 

Tourist tax in Genoa

The Municipality of Genoa applies the tourist taxThe updated rates for furnished apartments for tourist use, effective August 1, 2026, and without prejudice to existing reservations, are €5,00 per person per night, or €4,00 in the municipalities of IV Media Val Bisagno, V Val Polcevera, and VI Medio Ponente. Operational management is carried out through the TouristTax portal and involves declarations and payments according to the municipal deadlines.

 

FAQ – Frequently asked questions from owners in Genoa

How much does a short-term rental apartment in Genoa earn?

It depends on the area, size, quality of the property, seasonality, reviews, and pricing strategy. The 2025/2026 public benchmarks for Genoa show a wide range between different sources: for this reason, the correct estimate must be based on the individual apartment, not on a citywide average. CleanBnB provides a free appraisal of the property before it goes live.

 

Which areas of Genoa are best for short-term rentals?

The most interesting areas are the historic center, Porto Antico, Aquarium, Brignole, Principe, Foce, Albaro, Boccadasse, San Martino, universities, hospitals and Nervi. Each area has a different target: tourist weekends, business trips, cruises, medical stays, families, or seasonal holidays.

 

Does CleanBnB also handle the paperwork?

CleanBnB supports the owner in the operational tasks required by the service: Start procedures, CIN, guest notifications, tourist tax, and local procedures. The property should not go online until the paperwork has been properly completed.

 

Do I need a CIN to rent a house in Genoa?

Yes. The CIN It is required to publish and promote properties intended for short-term rentals. In Liguria, it is also necessary to consider the regional procedures for AUTH e ross1000.

 

How much does CleanBnB cost?

CleanBnB has no fixed management costs or initial setup costsThe model is successful: CleanBnB earns when the property generates revenue. The initial property valuation is free and without obligation.

 

Is short-term rental or traditional rental better in Genoa?

It depends on the owner's goals. traditional rent offers stability, but less flexibility. short rent can increase performance potential and leave greater availability of the property, but requires professional management of prices, guests, cleaning, reviews and obligations.

 

Does CleanBnB only list on Airbnb?

No. CleanBnB works with multi-channel publication on the main portals, Calendar synchronization, booking management, and rate optimization. This reduces dependence on a single channel.

 

How long does it take to get started?

The times depend on the state of the property, the available documentation, any preparatory work and bureaucratic formalities. After the evaluation, CleanBnB will guide you through the steps needed to successfully bring your apartment online.

 

Can I use the property personally?

One of the advantages of short-term rentals is the greater flexibility compared to traditional leasing. Availability for personal use must be planned in the calendar, taking into account already confirmed bookings and the performance strategy.

 

Find out immediately, without obligation, what your earning opportunities are with CleanBnB in Genoa.

CleanBnB short term rentals Genoa: get in touch with us!

email: genova@cleanbnb.it
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