Happy Holidays from CleanBnB
This year, definitely anomalous and challenging, ours Happy Holidays are particularly felt.
In these days of the end of the year, frenetic and chaotic as usual, let's try to put some order, retracing what for CleanBnB were the salient moments of a year that we never expected to experience, but which we faced with a deep sense of responsibility, each of us doing our part to the fullest.
In March 2020, Italian tourism found itself facing a sudden storm that involved not only the travel and transport industry, but also the hospitality and hospitality sectors, with important repercussions on all related industries and the local economy.
All the staff and collaborators of CleanBnB have never stopped, always lavishing their maximum effort to manage the emergency that hit us at the end of February. Our first thought of gratitude goes to them.
Immediately CleanBnB coped with the reduction in the flow of guests, without losing the awareness that in the complexity of the moment we have been called to give a great test of maturity.
We immediately looked beyond the historical downturn to be ready to intercept and recover all lost flows as soon as possible. We are committed by activating numerous new channels to intercept booking flows even for periods of longer duration and we have worked to optimize operational efficiency at every level.
In the most difficult moments of the health emergency, we asked ourselves how to help the country and with great pride we took part, together with other Property Managers, in the initiative Stay at our home, making the houses managed throughout Italy available free of charge for healthcare personnel looking for accommodation throughout the national territory.
The project has helped many health workers placed in the areas most affected by the pandemic and has allowed us to lend a hand to the country through our management of short-term rentals.
We reached the end of May, tried but active, and we welcomed the end of the lockdown with great enthusiasm, a moment destined to become historic for our country that has lived a restrictive measure considered among the strictest in the world.
A new normality has been slowly regained allowing us to experience a slightly more serene summer.
Our sanitized apartments according to the strictest protocols they have seen the return of guests and have been considered by the Italians a safe and heartening place to stay.
The relaunch of the sector took place through proximity tourism which allowed citizens to enjoy a well-deserved holiday and to rediscover the sometimes forgotten wonderful tourist resorts of the Peninsula.
In the months of July and August, the apartments managed by CleanBnB showed an excellent recovery both of research interest and conversion into bookings, especially in purely tourist locations and the number of nights booked was overall in line with the data for the same period of the previous year. This goal rewarded us for the many efforts made.
As in any moment of transition or change, the strongest operators have shown that they know how to look ahead.
It is from this point of view that, in the midst of a second pandemic wave that was in some ways more insidious than the first, in November 2020 CleanBnB signed an agreement with another property manager for theacquisition of a portfolio of management contracts entered into with the owners of the properties in the localities of Milan, Florence and Rome.
We are confident that resilience, growing leadership on a market that is still structurally expanding and the foresight shown will reward our Company and all those who have remained by our side in this delicate year.
Our heartfelt thanks go to the owners and investors who have not given in to the pressure of a situation which unfortunately has not yet been definitively resolved and who have decided to hold on, united by the awareness that the world will soon return to being a place within reach.
The regular resumption of travel that will take place post-pandemic will lead more and more guests to opt for short-term rentals and we are confident that the new year will mark a clear trend reversal and will herald income opportunities for all our Hosts.
With the hope that humanity will soon see the brightest light again after this long tunnel, we send our most sincere and heartfelt wishes for Happy Holidays.






