Do you have an apartment in Turin? and do you want to make it profitable without dealing with listings, guests, cleaning, pricing, and bureaucracy?

CleanBnB manages your property with a complete service for short-term rentals and tourist rentals: publication on the main portals, dynamic pricing, booking management, guest reception, cleaning, assistance and reporting.

Turin is one of the most interesting Italian cities for the professional management of short-term rentals: cultural, business, university, healthcare and sports demands combine with major events spread throughout the year.

For the owner, this means one thing: the result depends less and less on simply "putting the ad online" and more and more on the ability to manage prices, calendar, quality of the offer, and regulatory compliance.

With CleanBnB you have no fixed management costs or initial setup costs.

The service works successfully: CleanBnB only earns when your property generates revenue.

Request one Free Evaluation of your apartment in Turin

Why Turin is attractive to owners in 2026

Turin city 2025: Over 1,831 million arrivals and nearly 4,751 million overnight stays; average stay 2,6 nights. Source: Visit Piemonte, 2025 municipal data.

Piedmont 2025: 6,73 million arrivals and 18,17 million overnight stays; +7,1% arrivals and +7,5% overnight stays compared to 2024. Source: Piedmont Region / Visit Piemonte.

Tourist rentals in Turin 2025: occupancy 44% (+4% on 2024) and average ADR €140 (+11%) on Airbnb, Booking.com and Vrbo. Source: Turin Chamber of Commerce / Lighthouse.

International Question: Italy 35%, France 21%, United States 7% among the origins of the monitored tourist rentals. Source: Turin Chamber of Commerce / Lighthouse.

Tourism spending 2025: spent with non-resident Mastercard cards +17,1% and transactions +18,3% in the metropolitan area. Source: Turin Chamber of Commerce / Geospending.

Do you want to meet our Turin City Manager who can lead you right now into the world of short-term rentals of CleanBnB? Watch the video!

How much can an apartment in Turin earn? Public benchmarks 2025/2026

Turin Chamber of Commerce / Lighthouse (2025): Vacation rentals on Airbnb, Booking.com, and Vrbo: 44% occupancy, ADR €140. How to read it: Local institutional source; useful for describing the urban and multi-channel market.

AirDNA (until June 2026): Average annual revenue $14,3k; occupancy 58%; ADR $111; 7.318 active listings. How to read it: Data updated monthly; useful for trends and YoY comparisons.

AirROI (2026): Average annual revenue $14.037; occupancy 40,6%; ADR $135. How to read it: conservative benchmark: shows a lower range of average performance.

Monetary metrics are reported in each source's original currency (euros or dollars) to maintain consistency and comparability with published data.

The data is public market benchmarks, not internal CleanBnB data, and does not constitute a performance promise.  Actual returns depend on the area, size, property quality, availability, reviews, amenities, condominium rules, and applicable taxes. Furthermore, public benchmarks don't match because they use different methodologies.

Turin shows solid and growing demand, but the yield of the individual apartment must be estimated based on the address, size, condition of the property, available calendar and quality of the offer.

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Turin's most attractive areas for short-term rentals and tourist rentals

Historic Center, Quadrilatero, Piazza Castello, Egyptian Museum: Cultural and tourist demand; excellent for weekends, short stays, and international audiences. Well-furnished properties close to major attractions are easier to position at premium rates.

Porta Nuova, San Salvario, Valentino: Mixed demand: tourism, work, nightlife, university, and rail connections. The area is suitable for one- and two-bedroom apartments with good accessibility.

Crocetta, Polytechnic, Porta Susa: Target audience: business, students, teachers, families, and short-term stays. Interesting for its tidy, quiet, and well-connected apartments.

Lingotto, Nizza Millefonti, Italy 61: Strategic location for trade fairs, the Salone del Libro, conferences, events at the Lingotto, and subway connections. Demand can increase significantly during specific events.

Santa Rita, Inalpi Arena, Olympic Stadium: Area to be developed for the Nitto ATP Finals, concerts, basketball, and major sporting events. Especially useful for properties with 2+ beds and easy accessibility.

Vanchiglia, Vanchiglietta, Campus Einaudi: University applications, young professionals, study/work trips, and urban tourism. It works well with modern, well-maintained, and flexible properties.

Molinette, City of Health, CTO, hospital areas: Healthcare and family demand: relatives of patients, professionals, doctors, researchers. This is a less touristy but very real niche, often overlooked by competitors.

Belt and metropolitan connections: To be evaluated on a case-by-case basis: demand depends on the subway, stations, events, universities, hospitals, and nearby businesses. Not all properties outside the city center are suitable for short-term rentals.

2026 events and seasonality to take advantage of on the Turin short-term rental page.

Frecciarossa Final Eight — February 18-22, 2026 — Inalpi Arena: This event, which took place in 2026, serves as a useful summary of the demand for sports and interest in the Santa Rita/Inalpi area.

International Book Fair — May 14-18, 2026 — Lingotto Fiere: A national publishing and cultural event. In 2025, the Chamber of Commerce recorded a significant increase in spending in the Lingotto postal code during the event week.

Artissima — October 30-November 1, 2026 (preview October 29) — Oval / Lingotto: Generates international demand and a high-profile cultural audience; useful for properties in the city center, Lingotto, and well-connected areas.

Nitto ATP Finals — November 15-22, 2026 — Inalpi Arena: It represents the peak of international sporting activity and the strongest case for explaining dynamic pricing. In 2025, accommodation capacity in Turin and its surrounding area reached 61,7%, peaking at 81,8% on the evening of the final weekend. In 2026, the event returns to the Inalpi Arena from November 15th to 22nd. 

Torino Film Festival — November 24-December 2, 2026 — Turin city center / festival venues: Generates cultural and professional demand; useful for properties in the city center, Vanchiglia, Porta Nuova, and well-connected areas.

Conferences, universities, business travel — all year round — City Center, Lingotto, Polytechnic, Porta Susa: This is a key factor in preventing Turin from being treated as just a weekend destination. Business and university demand contribute to the deseasonalization of short-term rentals.

Impact of the ATP Finals on short-term rentals in Turin

The Nitto ATP Finals they are the event with the highest impact on Turin's accommodation demand.

During the 2025 edition (OTA monitoring 8-17 November), lThe accommodation offer in Turin and its surrounding area recorded a saturation rate of 61,7%, with a peak of 81,8%. on the evening of Saturday 15 November and the average rate for the period was 184 euros.

The Piedmont Region also reports the doubling of total visitors to Turin compared to the same period in 2024 and a 30% growth in tourism. The event has been confirmed in Turin for 2026, from November 15th to 22nd at the Inalpi Arena.

During peak weeks, dynamic pricing allows us to intercept sports, international and high-spending demand. which a flat rate risks leaving unused.

Traditional rental, do-it-yourself, or professional management?

Traditional rental

Benefit: canon more predictable, less operational activity.

Limit / warning: potentially less dynamic performance, little flexibility, difficulty in intercepting event peaks.

Do-it-yourself short-term rental

Benefit: ability to directly control your listing, prices and guests.

Limit / warning: requires time, continuous response, review management, cleaning, check-in, compliance, tourist tax, and security.

CleanBnB Management

Benefit: gComplete management: portals, dynamic pricing, guests, cleaning, routine maintenance, bureaucracy, and reporting.

Limit / warning: The owner does not manage the day-to-day operations; the valuation must be done on a specific property.

Short-term rental regulations in Turin: what landlords need to know

To list and manage a tourist rental apartment in Turin It's not enough to just open an ad on Airbnb or Booking..

The owner must respect National, regional and municipal obligations: regional/municipal communication, identification code, data transmission, Alloggiati Web, tourist tax and security obligations.

In Piedmont, for non-business tourist rentals, the regional "Tourist Rentals" service allows you to electronically submit the Com LT 2025 form to the Municipality.

The Region also indicates the use of Ross1000/Piemonte Tourism Data For statistical data collection. At the national level, the CIN remains mandatory through the Ministry of Tourism's BDSR, which must be displayed in all required announcements and communications.

For Turin, theThe tourist tax applicable to tourist and short-term rentals is set by the Municipality at €3,80 per night with rates in effect from 1 April 2026.

Since rates and requirements may be updated, it is advisable to always check the current information on the Turin Municipality website.

What CleanBnB does for owners in Turin

Free evaluation of the property and its market potential based on address, size, features, and calendar.

Photoshoot, ad description and multi-channel publication on the main portals.

Dynamic pricing to adapt rates to demand, seasonality, events and availability.

Request Management, reservations, communications with guests and assistance during their stay.

Cleaning, linen, property inspection and coordination of operational activities.

Support for recurring obligations: guest data, tourist tax, reporting and management-related bureaucracy.

Periodic reporting to the owner.

How much does CleanBnB cost?

With CleanBnB you have no fixed management costs or initial setup costs.

The service works successfully: CleanBnB only earns when your property generates revenue.

To get the most accurate estimate for your apartment in Turin, you need to consider the address, type, size, condition of the property, amenities, availability, and condominium rules.

Request one Free Evaluation To explore the potential of your Turin apartment for short-term rentals.

How much does a short-term rental apartment in Turin earn?

There is no single yield valid for all apartmentsThe 2025/2026 public benchmarks for Turin indicate an active market, with ADR and occupancy varying depending on the source and methodology.

Actual yield depends on location, property quality, reviews, availability, and pricing.

Is Turin a good city for short-term rentals?

Yes, Turin is an interesting city for short-term rentals Because it combines cultural tourism, business travel, universities, hospitals, and major events such as the Salone del Libro, the ATP Finals, Artissima, and the Turin Film Festival. In 2025, Turin exceeded 1,831 million arrivals and nearly 4,751 million overnight stays.

How much does CleanBnB cost in Turin?

CleanBnB has no fixed management costs or initial setup costs. The service is built on success: CleanBnB only earns when the property generates revenue. The free appraisal helps assess the apartment's specific potential.

Which areas work best in Turin?

The most interesting areas depend on the targetThe historic center and Egyptian Museum for cultural tourism; San Salvario and Porta Nuova for short stays and connections; Crocetta and the Polytechnic University for work/study; Lingotto for trade fairs; Santa Rita/Inalpi for sporting events; Molinette and Città della Salute for healthcare needs.

Does CleanBnB also take care of the bureaucracy?

CleanBnB supports the owner in the operational management and recurring obligations related to short-term rentals, including guest data, tourist tax, reporting and activities required for compliant management.

How much impact do the Nitto ATP Finals have on short-term rentals in Turin?

The Nitto ATP Finals are the event with the highest impact on Turin's accommodation demandDuring the 2025 edition, occupancy of accommodation facilities in Turin and the surrounding area reached 61,7%, peaking at 81,8% on the evening of the final weekend. The event has been confirmed for Turin in 2026, from November 15th to 22nd at the Inalpi Arena. For owners, November is therefore one of the times when professional management with dynamic pricing can make the greatest difference compared to a fixed rate.

FAQ for short-term rental owners in Turin

How much does a short-term rental apartment in Turin earn?

The yield depends on the area, type, quality of the property, availability and price managementPublic benchmarks for 2025/2026 show an active market, but a correct estimate requires a personalized assessment of the address and apartment features.

Does CleanBnB manage apartments in Turin?

Yes. CleanBnB manages apartments in Turin. handling listings, portals, dynamic pricing, reservations, guests, cleaning, assistance, bureaucracy, and reporting to the owner.

How much does CleanBnB cost in Turin?

CleanBnB does not have fixed management costs or maintenance costs. initial setupThe service works on success: CleanBnB only earns when the property generates revenue.

What are the best areas for short-term rentals in Turin?

The most interesting areas are the historic center, Quadrilatero, Porta Nuova, San Salvario, Crocetta, Porta Susa, Lingotto, Santa Rita/Inalpi Arena, Vanchiglia and hospital areas such as Molinette and Città della Salute.

Do I need a CIN to rent a house in Turin?

Yes. To publish a property for short-term or tourist rental, you need the National Identification Code., to be obtained through the BDSR of the Ministry of Tourism, in addition to the required regional and municipal requirements.

Is there a tourist tax on short-term rentals in Turin? 

Yes. The City of Turin also imposes a tourist tax on tourist and short-term rentals. Rates in effect from April 1, 2026, are €3,80 per night for this room type, subject to municipal updates.

Is traditional rental or short-term rental better in Turin?

It depends on the property and the owner's goalsTraditional rental offers greater predictability, while short-term rentals can meet tourism, business, university, and event demand, but require professional management and ongoing compliance.

Does CleanBnB take care of cleaning and guests?

Yes. CleanBnB coordinates cleaning, linens, check-in/check-out, and guest communications. and assistance during the stay, in addition to management of the portals and pricing.

How much impact do the Nitto ATP Finals have on short-term rentals in Turin?

The ATP Finals are one of the main demand peaks of the year. During the ATP Finals, reception saturation normally exceeds 60%, with peaks above 80%In 2026 the event is confirmed from 15 to 22 November at the Inalpi Arena.

Find out now, with no obligation, what earning opportunities you can earn with CleanBnB in Turin.

CleanBnB short-term rentals in Turin: contact us!

Email: torino@cleanbnb.it
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